Power summary — Rosie Design Portfolio

WORK ABOUT CONTACT RESUME

PROJECT BACKGROUND

IBM’s Power business—a family of servers and accompanying IT software products designed for enterprise applications—has been around since the 1980s.

In 2022, the entire Power business unit embarked on a transformation initiative to re-align the business around enterprise clients’ most pressing IT infrastructure needs.

THE CHALLENGE
Deliver a set of client experience goals crafted from quality users insights that will transform the IBM Power business and align our teams around delivering on critical client needs.

Research objectives

Outcomes

01.

Explore the user experiences surrounding IBM Power

31 users engaged

Conducted research with 31 users representing 6 different personas

02.

Identify the pain points for the personas involved in the procurement, purchase, and use of Power products

328 user needs identified

through workshops, interviews, and surveys with end users and business partners

03.

Ideate and prioritze a set of client experience goals for the Power business to meet customer needs

7 goals delivered

Delivered and prioritize 7 client experience goals to shape the future of IBM Power

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