IBM Power Transformation Research

Defining data-driven client experience goals



OBJECTIVE
Collecting, synthesizing, and transforming large quantities of complex client and partner data into a set of client experience goals to drive fundamental changes in the IBM Power business.
TEAM
8 UX researchers, UX designers, and a service designer split into four pillars—each representing separate customer segments & areas of the Power business
MY ROLE
I contributed to 2/4 pilars as a UX researcher focusing heavily on workshop faciliatation, survey design, data analysis, and creating research insight playbacks.
TIMELINE
Aug 2022 - Feb 2023




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