WORK                ABOUT                CONTACT


I bring to teams a diverse set of experiences—from working in UX research and design for enterprise IT product to developing physical  product lines and creating consumer-facing E-commerce sites. All of my work, regardless of industry or medium, is informed by market and user research and infused with empathy and curiosity. 

Software + hardware

Power Transformation
Collecting, synthesizing, and transforming large quantities of complex user data into a set of ‘client experience goals’ to change the IBM Power business.
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Server sustainability research
Investigating IT teams’ motivations and methods to reduce their server energy usage. Designing features to help teams meet their energy savings goals.
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CHIM Heuristic Evaluation 
Usability audit of CHIM, IBM’s smart card initialization and management interface View project →
IBM Cognitive Systems
Collaborating with product managers, engineers, and fellow designers to improve the features and functionality of Cognitive Systems products.
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Consumer goods & E-commerce

SPANX website
Parterning with the E-commerce, Performance Marketing, and Customer Experience teams to derive actionable insights from user feedback, inform E-commerce strategies, and increase conversation rate for
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Nomad Beauty concept (for P&G)
Concept developmet—from ideation and market research to packaging design, branding, and concept testing—for a new product line that is kinder to the planet🌍🍃
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Fresh Forward app concept (for P&G)
A system, comprised of both physical and digital products, to help tweens form good hygiene and personal care habits.
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Film & Media industry

Electrik Skin Productions
Web design, branding, and marketing collateral for an Atlanta-based film production agency, Electric Skin Productions, and their coporate and film clients⚡️
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Her Middle East
A digital archive introducing western audiences to film and media created, directed, and produced by Middle Eastern women
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Student projects & design challenges

via Georgia Tech

Costco App Design Challenge
A short design exercise applying UX research and Figma wireframing practice to one of Costco shoppers’ biggest pain points: store navigation
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Georgia Tech Running App
Research and design for an app allowing the Georgia Tech running community to help keep each other safe through the sharing and display of data.
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Bits of Good, Product Designer & Bootcamp Instructor
Bits of Good is an organization that parters Georgia Tech students with non-profits in need of design and development assistance.
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Motherboard video game
A techno-thriller experiment using Autodesk Maya and Unity Game Engine
View demo video →


Thank you for viewing✨

Let’s stay in touch—please reach out via email if you’d like to discuss working together. I’m also open to new friends, music recommendations, and coffee chats!